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I write about AI, B2B SaaS, GTM strategy, and leadership. Sometimes people even read it.

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Hard GTM Pills

Rebranding for Fun and Profit

But Mostly Fun.

Jul 20255 min read

Hard GTM PillsJul 2025

Congratulations, You've Invented a Category!

Now Enjoy the Crushing Loneliness.

Hard GTM PillsJun 2025

How to Launch a SaaS Podcast That Even Your Mom Won't Subscribe To

Somewhere, right now, a SaaS marketing team is launching a podcast. It will have 47 episodes. It will have 12 listeners. Seven of them work at the company.

Hard GTM PillsJun 2025

Why Your MQLs 'Suck'

Spoiler: it's not the leads. It's you.